Know the generations to make a good marketing plan
Identifying and establishing generational boundaries is very useful for sociological [...]
Customer 0 for a marketing plan of 10
The concept of “0 customer” refers to a customer who [...]
My grandfather designed Buyer Persona, even before the concept had a name.
My grandfather, everyone knew him as D. José Mora el [...]
STAKEHOLDERS: What it is, why it is important and how to make a stakeholder map for the marketing plan
Stakeholders, also known as interest groups or stakeholders, are all [...]
Slow marketing to scale businesses in a sustainable and lasting way
Surely you are familiar with the concept of Slow as [...]
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